Some useful Tips for
SEO:
- Use Google Sitemaps to get your inner pages indexed. Many sites have a problem when it comes to getting their inner pages indexed. Luckily Google has a solution to help webmasters overcome this problem. Google Sitemaps (
www.
.com/webmasters/sitemaps) is an easy to use tool that allows you to tell Google about every page of your site. Although it won???t help your rankings, it may get more of your pages in the index, which could mean more traffic.
- Make sure your link anchor text is varied. Search engines penalize sites that seem to have used link exchange services. How they spot these sites is by looking at the incoming links. If the anchor text on every link is the same, then there is a good chance that software and not a human generated the links. Instead of using an automated service, take the time to submit link exchanges one at a time and make sure to vary the link text. This gives a more natural look to your incoming links.
- Use terms related to your keyword phrases in your copy. As the search engines become more sophisticated, they are better able to look at all of the content on a page and determine what it is about. What they hope to find is content that is well written for the end user ??? and not just for the search engines. By using synonyms and words related to your keyword phrases throughout the page, you are showing the search engines that you are writing copy that is truly useable to their searchers. As important as it is to include your keyword phrases in your copy, it???s more important to write naturally so that it makes sense to your human readers!
- If you use keywords in your file names, don't overdo it. If your keyword phrase includes 5 words you won't be doing yourself any favors to save your homepage file as ???here_are_all_my_keywords.html???. This looks like you???re trying to stuff your keywords in anywhere and everywhere! Instead choose a system for naming your files that makes it easy to tell what they are, without worrying about cramming in every keyword the page is optimized for.