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Old 12-21-2007, 01:25 PM   #3 (permalink)
cooldude007
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It is good...

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The big benefit to RSS is that individuals opt-in to content of interest, totally controlling the flow of information that they receive. If the quality of the content in the feed declines, users simply remove the feed from their RSS reader and they will not receive any additional updates from that source. The RSS reader acts as an aggregator, allowing users to view and scan multiple content streams in a timely fashion.

RSS is a great supplemental communication method that does not burden the publisher with maintaining lists or following strict privacy guidelines. RSS feeds are compiled according to the user\\'s choices, removing any burden that is placed on publishers of email newsletters. Publishers no longer need to be concerned with spam, privacy policies, and age guidelines. Publishers using RSS as a communication vehicle are able to create keyword-rich, themed content,establishing trust, reputation, and ongoing communication with current and prospective customers.
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